Good Day Brewers - Pang here! ☕

I’ve been working hard on both my cohort and newsletter revamp… That’s why Pang missed out on sending an email to your inbox last week!

Rest assured that everything is still going smoothly underway.

Yes, I’m referring to the ConvertKit migration.

This comes with an upsize on the emails I’ve been writing delivered right into your inbox, brewed with the best coffee beans in town.

I’ve already written a 7-part email sequence which consists of:

• The welcome email

• A six-part crash course on storytelling

The best part of it all?

Everything’s still FREE!

Estimated reading time: 412 words - 2 minutes

I wanted to give you a quick update on what I’m working on.

I thought I was ready to build my landing page and launch my cohort right off the bat!

Everything was going smoothly, or so I thought…

Until I sent a copy of the 30-day workbook to my friend, Ruth.

(I’m starting to see her as a mentor right now)

She was “Ruth-less” when it came to ROASTING my workbook, dropping me bombs left and right.

“Your story is too long! Give your readers a quick win upfront!”

“It’s lost, not loss. Please check through.”

“Your readers work hard this day. Can you tease a reward for them to come back the next day?”

You see, I’ve been so caught up in the CREATIVE CHICKEN COOP that I left out the reader’s experience.

Is it a workbook that will challenge your perspective? Yes.

Is it a workbook that’s easy to consume? No.

I knew I messed up big time.

I spent 2 months working on something that had immense value to me but may be perceived as little value to others if they don’t find it easy to consume.

It was heartbreaking. I was disappointed with myself.

So I went back to the whiteboard to map out everything. I needed to connect the dots between them.

Ultimately, this product has to serve you, or it’d have failed terribly.

And that’s what I’ve been working hard on.

Let me know if you love updates like this!

My cohort is still coming… but at this point in time, I’ve got more work to do!

Ruth is incredible.

I don’t know anyone who’s genuine enough to spend hours vetting through a 200-page workbook meant to be consumed in 30 days.

But besides that…

With over 10 years of experience in strategic communications under her BLACK BELT, she has amazing ideas that’ll change your perspective toward building your own business.

(In her recent email, she changed how I viewed Adidas forever… They manipulated me to feel good about myself through suave models with sharp jawlines in their blue sports jackets! I actually look bad! I’m never buying from Adidas again!)

Jokes aside… Subscribe to her! 👇

I’ll give you a refund if she doesn’t change the way you look at your business within the next 7 days.

(It’s FREE btw)

Your Barista,

Pang

Enjoying the warm stories so far? Share this link with friends.

Looking to collaborate? Reach out to me here.